Burberry Check

It’s exam time for Miss Beauty Nerd! My final exam for my Branding class is next Tuesday. We were given a case to read in preparation for the exam, and guess which brand we get to read about?? BURBERRY! Somehow studying a well-coveted brand makes exam-taking so much less painful. Anyway, as I was reading the case, I suddenly recalled how they launched this beautiful makeup line last year. So many elements about this line makes me swoon. Sometimes luxury fashion brands do not foray into beauty with quite the same appeal, but Burberry’s makeup line is one of those exceptions.

  1. Sources: Burberry

I especially love how their makeup line stayed true to the Burberry image: Classic, sophisticated, aristocratic, aspirational, yet functional. The colours are all completely wearable, comprised mostly of neutral colours that could easily be worn every day. Many of the shades are inspired by their lust-worthy iconic trench – oh how I want one of those so bad! And maybe an Burberry umbrella and cashmere scarf as well :)…

My favourite aspect about the line? The packaging…. The infamous burberry check is laser-engraved onto the gorgeous gun-metal compacts and lids of various pieces. You can also find it moulded onto the lipsticks, eye shadows, pressed powders and blushes – just for an added oooh-factor!

Ok, I need to stop drooling over these products and get back to studying.

Hope all of you have an amazing weekend!


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